Customers are still spending money.

Customers are definitely shifting their priorities. With gas prices and a gallon of milk now over $4.00 each (who would have thought it would ever happen!), people are watching their every dollar. But does that mean consumers are not spending money, actually, no. Folks are buying stuff, just being highly selective and cautious. Impulse buying is on hold for now. When it comes to their online experience, consumers want more for free (free email accounts, free shipping, free return service, free 800 numbers to call, etc.) they want it fast, they want control of their online experience, they want a fair price and they want the company they deal with to be honest in all communications. Make sure you give your target group the above and they will continue to be loyal. Chin up everyone, the good times are just around the corner.